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The days of the posters and static advertising that dominated the most emblematic façades in the world are numbered. Thanks to LED screens, buildings can show off their more original, dynamic and luminous aspect, livening up the surrounding area.

LED technology is increasingly present in the cities, especially on building façades, OOH and monopole supports. Calling the attention of passers-by is not easy. Large LED screens adapted to the building façade provide a promotion channel in real-time.

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